Community involvement: Distribution of resources by activity and geographical region (%)
Scope: BBVA Group.
BBVA GROUP
FOUNDATIONS
Education
Social sciences
Social welfare care
Environment
BBVA has six foundations;
these are non-profit
organisations which
collaborate in the comprehensive development of
society. They use different axes of action in each
country:
• BBVA Foundation (Spain). The foundation
concentrates on research and promoting
scientific knowledge in the fields of social
economics, health sciences and environmental
sciences. (www.fbbva.es).
• BBVA Bancomer Foundation (Mexico). The
foundation’s work centres on promoting,
procuring and channelling resources for
supporting programmes of social, cultural and
educational development and assistance for the
benefit of the Mexican people.
(www.fundacionbbvabancomer.org)
• BBVA Provincial Foundation (Venezuela). The
foundation’s mission is to develop and run
programmes for social development, with
particular emphasis on education and culture,
to benefit Venezuelan society as a whole.
(www.provincial.com)
• BBVA Banco Francés Foundation (Argentina).
The foundation’s aim is to collaborate in the
general well-being of the community as a
whole and to promote art as a cultural
expression of Argentinean society.
(www.bancofrances.com)
• BBVA Banco Continental Foundation (Peru).
The foundation promotes cultural events and
Culture
CR promotion
Health
Others
13
27
3 37
12
3 15
9
0 12
2
1 2
0
1
0
9
6 11
7
3 9
34 83
carries out social development projects.
(www.bbvabancocontinental.com)
• BBVA Microfinance Foundation (Spain). The
foundation’s purpose is to encourage financial
inclusion among the most underprivileged
sectors of society, thus helping to improve their
living standards. Specifically, it is working to
create a microfinance institutions network, with
the initial emphasis placed on Latin America.
(www.mfbbva.org)
LATIN
AMERICA
The “Community Investment
Plan in Latin America”
is a symbol of the BBVA
Group’s commitment to the region. The plan was
further reinforced in 2008, with the allocation of
a budget tot he value of 1% of profits obtained
by the Group the previous year in every country
in which it operates. This allocation added to
other actions benefiting Latin America directly
gave a total investment of €29.6m, ie, 50% up
on 2007.
The main focuses of the plan are:
• Basic education. Mainly consisting of the Niños
adelante programme and the alliance with the
Organization of Iberoamerican States (OIS).
• Financial literacy. BBVA informs and advises its
different stakeholders on the most relevant
financial aspects through initiatives such as
Adelante con tu futuro (Forward with your
future), organised by BBVA Bancomer
(Mexico).
Total
Latin America
Spain and the rest
of the World
COMMUNITY INVOLVEMENT
Corporate Responsibility Report 2008
63
To view a Ceros magazine you need to have JavaScript enabled in your browser and have the flash player 8 or higher installed. To install the latest flash player, click the icon above, install the flash plugin and then click here to refresh this page.