3 International Programs
Leadership for Outstanding Performance
Maximize your Leadership Capabilities
Program Overview
Executives worldwide have to focus on growth, results and improving customer relationships. To achieve these
objectives, corporations need to develop high-quality leaders who can manage teams efficiently and who can build
new company capabilities.
Leadership has grown in importance thanks to the fast pace of change in combination with increased global
competition and a growing focus on the customer. In today’s grow-or-die marketplace, having the right leadership
style is crucial for an organisation’s success.
Today's leaders are expected to be excellent strategists, great communicators, and much more. They must inspire
others to exceptional performance and understand and maximize their own experiences and expertise. This
program enables participants to confidently and positively respond to the most powerful question they face: Why
should anyone be led by you?
Leadership for Outstanding Performance is a challenging three-day international executive program that explores
the fundamentals and dynamics of leadership and performance.
Who the program is designed for
If you are a leader, or aspire to lead a team, would like to reconnect with the essence of leadership, to improve your
understanding of how you lead, and / or to enhance your performance as a leader, Leadership for Outstanding
Performance provides a compelling and highly productive powerful personal experience.
Newly promoted managers early in their careers, along with those with more experience will benefit from this
program that highlights on the essence of leadership development.
Duration 3 days Dates February 2010 Location Madrid, Spain
Fee €4,300 Contact Melissa.Rodriguez@ie.edu
China: An Inside View
Accelerate your business success
Program Overview
The rise of China has been regarded as a transformation whose significance may only be matched by the industrial
revolution in the UK, during the 18 th and 19 th centuries or in the US, during the 19 th and 20 th centuries. Boasting
1.3 billion potential customers and, annually quadrupling per-capita income, China is the fastest growing market on
the planet. With hundreds of millions of skilled workers eager to accept low wages, China is Asia's manufacturing
center and an important global player.
China’s strong economic growth and increasing foreign investment over the past two decades indicate that
many companies have already succeeded in the country, taking advantage of both market and cost-saving
opportunities.
International firms typically view an involvement in China as crucial to their global business success. Nonetheless,
doing business in China can be difficult. Experienced multinationals have long been aware of the challenges,
summed up by the Chinese proverb that states “In China everything is possible, but nothing is easy.”
China: An Inside View is a four-day executive program which provides its participants with a first-hand view of
China’s unique business context. The academic sessions are led by faculty members from both IE Business School
and Cheung Kong Graduate School of Business (CKGSB). The program combines in-depth lectures on Chinaspecific
business topics taught by prominent experts, as well as, industry exploration projects, company visits and
cultural events.
Who the program is designed for
This international executive program has been designed for executives who are interested in initiating business in
China or who are seeking to improve their current business relationships in the country. Participants will receive
an overview of the political, legal, social, and above all, business contexts in China. Participants include CEOs,
managing directors, general managers, chief representatives, country heads, functional directors, and international
business development managers among others.
Duration 4 days Dates March 2010 Location Beijing, China
Fee €5,300 Contact Karen.Hobbs@ie.edu
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