STAKEHOLDER ENGAGEMENT
IDENTIFICATION AND DIALOGUE WITH BBVA STAKEHOLDERS
CHANNELS OF CONSULTATION AND DIALOGUE WITH STAKEHOLDERS
The following table lists the main stakeholder groups and subgroups and the major channels of dialogue
opened up with them:
SHAREHOLDERS: Major shareholders, medium shareholders, small shareholders, staff
shareholders, institutional investors, investment analysts and rating agencies
Shareholders
– Questionnaire for sounding out shareholder expectations.
– Linea 900 Helpline.
– Shareholder consultation on corporate responsibility information.
– System for monitoring reputation amongst shareholders.
Institutional investors, analysts and rating agencies
– Investor satisfaction studies/rankings.
– Electronic mailbox.
– Reporting significant events.
– Meetings with investors and road shows.
All
– Annual report.
– Quarterly reports.
The scope of these shareholder channels is the BBVA Group, except for the following:
– The “Questionnaire for sounding out shareholder expectations” and the “System for monitoring reputation amongst shareholders” which
apply to Spain only.
– The “Shareholder consultation on corporate responsibility information” which applies to Spain, Argentina, Colombia, Mexico and Peru.
The accompanying table shows the trend in the number of queries addressed by the Shareholders’ Helpdesk in Spain and those entering the
competition organised by Ábaco magazine:
Queries addressed by the Shareholders’ Helpdesk
16,000
14,000
12,000
10,000
8,000
6,000
4,000
2,000
0
2005 2006 2007 2008
– Two suggestions boxes (major shareholders and other shareholders).
– Ábaco magazine.
– Regular meetings and road shows.
– Individual Shareholder Management Department (Shareholders’
Helpdesk).
– Travelling Office.
– Investor Day.
– Department of Investor Relations.
– Bancomer Area of Major Investors.
– Inclusion in the quarterly earnings brochure of information dealing
with BBVA’s presence and weighting in sustainability indexes.
– Attendance of investor fora and meetings related to sustainability.
– Extended information on sustainability on the Investor Relations
webpage.
– http://inversores.bbva.com/TLBB/tlbb/jsp/rii/home/index.jsp website.
– AGM.
– BBVA IP TV.
Línea 902
Mobile office
E-mail
Ábaco
magazine
competition
SUPPLEMENTARY INFORMATION CRR 2008
Corporate Responsibility Report 2008
5